Social Media & Content Manager

Devmark is the Middle East’s premier sales and marketing organization for residential property developers. We are seeking a Social Media & Content Manager who is passionate about creating engaging content, deeply understands various social media platforms, and has a knack for storytelling.

As the Social Media & Content Manager, you will be responsible for developing and executing our social media strategy, producing compelling content, and fostering meaningful online interactions with our audience.

At Devmark, our team thrives in an environment that values hard work, accountability, and collaboration. We recognize and reward excellence while supporting professional growth through continuous learning and development. Our fast-paced and challenging atmosphere, driven by regular new projects and active broker engagement, motivates our team to achieve sales success. We provide market-leading support and career development to ensure our employees are well-equipped to build dynamic and fulfilling careers with Devmark.

• Social Media Strategy:

  • Develop and implement a comprehensive social media strategy aligned with brand objectives and target audience.
  • Identify key performance indicators (KPIs) and regularly monitor, analyze, and report on social media campaign effectiveness.
  • Stay up-to-date with industry trends and platform updates to ensure our strategy remains relevant and cutting-edge.

• Content Creation:

  • Create and curate high-quality, engaging content for various social media platforms, including written posts, images, videos, infographics, and more.
  • Collaborate with the design team to develop visually appealing graphics and multimedia content that resonates with our audience.
  • Craft compelling and concise copy that maintains our brand voice and effectively communicates our message.

• Community Engagement:

  • Manage and monitor all social media channels, responding promptly to comments, messages, and mentions while maintaining a positive and helpful tone.
  • Foster genuine interactions with followers, addressing inquiries, concerns, and feedback in a timely and empathetic manner.
  • Identify and engage with industry influencers, partners, and potential brand advocates to expand our online reach.

• Campaign Execution:

  • Plan and execute social media campaigns, contests, and promotions to drive user engagement and support broader marketing initiatives.
  • Collaborate with cross-functional teams to ensure consistent messaging and alignment with overarching marketing efforts.
  • Monitor real-time engagement during campaigns, making adjustments as needed to optimize results.

• Analytics and Reporting:

  • Use social media analytics tools to track and analyze performance metrics, providing regular reports to showcase progress and areas for improvement.
  • Apply data-driven insights to refine strategies and enhance future campaigns, ensuring continuous growth and engagement.

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field (or equivalent work experience).
• Proven experience as a Social Media Manager or in a similar role, with a portfolio of successful social media campaigns and content creation.
• Proficiency in social media platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and emerging platforms.
• Excellent written and verbal communication skills, with the ability to adapt tone and style for different platforms and audiences.
• Strong understanding of social media analytics and metrics to inform decision-making.
• Creative mindset with the ability to generate innovative content ideas.
• Familiarity with design software and basic graphic design skills is a plus.
• Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
• Experience in managing and growing online communities is desirable.